Alba Athletic creates eye catching made-to-order athletic clothing that is customizable for each athlete.There is a selection of pre-designed items that are for purchase as is, or can be modified for colour or layout, and ordered with no minimums. The service is also used by clubs and teams to create their own unique items as well, giving complete flexibility of design, items and quantities.
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Unlike other “uniform” manufacturers, there are no minimum order. Once a style for the team is determined, an entire collection is created (30+ items) and put on the teams landing page. Each team member can then order the items they want when they want. The transaction takes place on albaathletic.com (so the club does not have to worry about collecting cash). The ordered items are then manufactured and shipped direct to the customer, eliminating the need to hand distribute the items.
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We created all aspects of the business strategy, branding, clothing and web design as well as supporting marketing materials.
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Page headers
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Collection images
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Clothing designs
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Social launch
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